School Master

Throw the School Master into the middle of schooling fish and engage your reel to let the falling/fluttering action and EBS attraction draw the school to you. Fish it like a jerkbait at any depth in the water column. It's EBS MultiTouchTM calls to schooling fish as it imitates a fluttering shad. This lure draws fish from double the distance of traditional lures and is essentially three baits in one.

Lure Specs:

Type: Lipless Crankbait
Depth: Sinker
Action: Sinker
Weight: .76oz. / 21.55g
Length: 4" / 10.16cm
Features: EBS Smart Chip
Hooks: 2X Strong, VMC BN #4 X2